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Esurance Launches Car Insurance Discount for Facebook Users in Arizona

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San Francisco, CA — July 11, 2012

Esurance, the direct-to-consumer personal car insurance company, is now offering drivers in Arizona a 10 percent discount on their car insurance for "liking" Esurance on Facebook.

The Like to Save™ discount is the first car insurance discount of any kind strictly for Facebook users liking a brand page on Facebook, and it is a natural extension of Esurance's heritage as a company born of the internet and using the latest technology to better serve customers.

Esurance is offering the Like to Save discount to embrace the millions of Arizonans using Facebook.* According to social media analytics company Socialbakers, Arizona has 3,046,180 Facebook users, making Arizona the 15th largest population of Facebook users in the United States; in addition, Phoenix has the largest concentration of Facebook users in Arizona, with 931,440.

Consumers in Arizona can go to www.esurance.com/like2save to get an online car insurance quote; during the quoting process they can elect to "Like" Esurance for an immediate 10 percent discount on their policy. The discount is also applied to future policy terms, and is in addition to various other discounts that Esurance offers.

*This discount is in no way sponsored, endorsed or administered by Facebook.

**Data as of 7-9-2012.

About Esurance®

Esurance provides auto insurance direct to consumers online, over the phone, and through select agents, including sister company, Answer Financial. With easy-to-use mobile apps, quick comparison quotes, and online repair monitoring, Esurance is insurance for the modern world™ and the smart choice for today's web-savvy consumer. As a member of the Allstate family with an A+ rating from A.M. Best, Esurance is a reliable choice for car insurance, offering anytime, anywhere service just a click, call, or tap away. For more information, visit www.esurance.com or call 1-800-ESURANCE (1-800-378-7262).