Beatrice: Instead of mailing everyone my vacation photos, I'm saving a ton of time by posting them to my wall.
Friend 1: Oh, I like that one.
Beatrice : It's so quick! It's just like my car insurance. I saved fifteen percent in just fifteen minutes.
Friend 2: I saved more than that in half the time.
Beatrice: I unfriend you.
Friend 2: That's not how it works. That's not how any of this works.
Fifteen minutes for a quote isn't how it works anymore. With Esurance, 7 ½ minutes could save you on car insurance. Welcome to the modern world.