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Educating Detroit Students Through The Greening of Detroit

Detroit, MI — September 29, 2008

Esurance, the online car insurance company, and The Greening of Detroit recently announced a partnership on the Adopt-A-School Tree Planting Program. Ten Detroit Public Schools (DPS) will benefit from this unique program that provides educators and students with plant stock, tools, and guidance to plant 5 to 10 trees on their campus.

The Greening of Detroit's Adopt-A-School Tree Planting Program will kick off fall planting activities at ten new schools beginning:

  • October 2, 2008, at Cooke Elementary located at 18800 Puritan Avenue Detroit, MI 48223
  • October 3, 2008, at Rutherford Academy located at 16411 Curtis St. Detroit MI 48235
  • October 9, 2008, at Pulaski Elementary located at 19725 Strasburg St. Detroit, MI 48208
  • October 24, 2008, at Golightly Education Center located at 5536 St. Antoine Detroit, MI 48202
  • October 28, 2008, at Priest Elementary located at 7840 Wagner St. Detroit, MI 48210
  • November 5, 2008, at Dixon Elementary located at 19500 Tireman St. Detroit MI 48228
  • November 7, 2008, at Durfee Elementary located at 2470 Collingwood St. Detroit MI 48206

Additional plantings will be held at Phoenix Elementary, Glazer Elementary, and Joyce Elementary.

For 16 years, The Greening has worked with 34 DPS schools annually, training 507 educators using environmental education curricula, and impacting approximately 16,800 children. One of the first programs The Greening uses to introduce schools and their students to environmental stewardship is the Adopt-A-School Tree Planting Program. Through this program students are given an opportunity to learn about their environment and the important role trees play in having a healthy environment in a thriving city. Students see firsthand how the appearance of their barren schoolyards that once looked unsafe and unwelcoming are transformed into an inviting and safer campus where they can learn and grow.

"We are grateful for Esurance's support of the Adopt-A-School Tree Planting Program. Our primary goal is to strengthen students' science skills, while fostering our youth to become environmental stewards," stated Rebecca Salminen Witt, president of The Greening of Detroit. "Furthermore, we know trees create a safer environment in which our children can learn and grow."

Concluded Kristin Brewe, Esurance Director of Brand and Public Relations, "American children need more science education to stay competitive in the global economy and more environmental education to help protect our natural resources. Through the Adopt-A-School Tree Planting Program, Esurance helps Greening of Detroit ensure that the youth of today become the informed, proactive environmental leaders of tomorrow. We are very proud to work with Greening of Detroit to make this essential program happen."


Esurance, a subsidiary of White Mountains Insurance Group, Ltd. (NYSE: WTM), provides personal car insurance direct to consumers online and through select online agents. Because of Esurance's virtually paperless online customer experience, Esurance car insurance customers have saved thousands of trees since the company's inception. Through the second quarter of 2008, Esurance has also helped plant and maintain over 30,000 trees by supporting a variety of urban reforestation programs. Esurance is also committed to safeguarding the environment through its own operational practices, including a hybrid claims fleet and investment in renewable energy sources to augment the electricity used in each of its permanent office locations. For more information about Esurance's environmental efforts, visit:


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